Designing for Disruptive Innovation with Eliane Tozman

Tuesday, April 9 2019, 6 p.m.

The Wallace Gastropub

An Image of Eliane Tozman, Head of Design for IBM Canada Innovation
Eliane Tozman, Head of Design for IBM Canada Innovation

Eliane Tozman is a Montreal-born, Toronto-based designer, currently working in UX Design (User Experience Design) at IBM. Tozman works in software development, where she researches, conceptualizes and designs ways for IBM to make the technology work for the user, so the user doesn’t have to work for the technology.

Tozman’s presentation focused on Designing for Disruptive Innovation and why it’s so important for creating successful outcomes. She provided insight and examples of how design thinking empowers multi-disciplinary teams to solve complex problems by considering many options, integrating ideas and opportunities, and testing multiple solutions before going to market.

IBM Design builds user-targeted products and experiences: this session offered an overview of this human-centered methodology. This method challenges people to see the world through the eyes of the user every step of the way.

Preparing your Content for Intelligent Machines with Jo Lam

Tuesday, May 14 2019, 6:30-8:30 p.m.

North York Civic Center

Jo Lam

There’s a lot of talk about Content 4.0 and microcontent, but what can technical communicators do about it?

Intelligent agents and AI-powered cognitive content solutions perform best with machine-ready content—intelligent content designed to be read by humans and processed by computers. To deliver the right answer to prospects and customers who have questions, you’ll need to optimize your content production approaches and begin crafting content with the precision humans appreciate, and machines require. Welcome to Intelligent Microcontent.

Join us to talk about our next steps in future-proofing our content.

  • STC Toronto Chapter Members: $5 (taxes included)
  • STC Members (no chapter): $15 (taxes included)
  • Non-STC Members: $25 (taxes included)
  • TechComm Students: Free (please register)

Click here for more detail and to register.

New and Unique STC Roundtable Resources (Limited Time!)

For a limited time, STC is providing those who register now with a free monthly subscription to Roundtable. Each month, Roundtable members receive: over $400 worth of fresh, high-quality content; an engaged community; access to top experts in the field and timely, accurate and targeted resources.

An example month may include: a formal webinar led by the monthly curator or a selected expert; tools for implementing the information learned; a live Q&A on the monthly topic with selected experts moderated by the monthly curator; community connections, resources and more. This is a very cool opportunity for professional development, and a high value for STC members: register for free while you can.

Win a free STC Summit Registration (Limited Time!)

SmartDocs is a complete content management system designed for technical writers which allows your team to work in Word while benefiting from centralized, reusable content. They are raffling off a free STC 2019 Technical Communication Summit Registration (a value of around $2000 Canadian dollars, depending on your membership level). How do you enter? Register for and attend a free SmartDocs demonstration webinar this Wednesday, March 6 from 12-1 p.m. A free webinar and a chance to get into the 2019 STC Summit for free? Not too shabby.

STC’s 2019 Technical Communication Summit

The 2019 STC Summit is in Denver this year, May 5-8.

View the full schedule at https://summit.stc.org/schedule/. There are 80+ sessions and 12 workshops, plus:

  • Opening Keynote by Peter Morville, Information Architecture Expert and co-author of the O’Reilly “Polar Bear” books. Click here for details.
  • Honors Event speaker Gabby Pascuzzi from Survivor. Visit https://summit.stc.org/honors-event-speaker/ for details.
  • Closing General Session speakers Karen Schriver, Saul Carliner, and Ginny Redish. Click here for session details.
  • Certified Professional Technical Communicator (CPTC) Exam Prep Training.
  • An Expo Hall where you can meet with vendors and visit the Tech Comm Library, and
  • fun social events Monday and Tuesday evening, and Wednesday afternoon after the Closing General Session!

Don’t miss this opportunity build your skills and network in a fun and professional environment!